
Fanplus and its collaborative partner Fanpla have decided to conduct an IEO for "Fanpla (FPL)" - With the support of multiple music agencies, a new music economy built together by artists and fans has begun.
others
2025.10.14
Fanplus Inc. (Head office: Shibuya-ku, Tokyo; CEO: Gen Sato), which operates fan sites for music artists, is pleased to announce that it will be conducting an IEO (Initial Exchange Offering) for the "FPL Token" issued by its collaborative partner, Fanpla Inc. (Head office: Shibuya-ku, Tokyo; CEO: Takemitsu Hirai), on the "Coincheck IEO" operated by Coincheck, Inc., one of Japan's largest cryptocurrency exchanges. Applications to purchase FPL Tokens will begin on October 21st.

[Background and project overview]
The music industry has long developed based on the principle of "unit price x number of fans" - sales of CDs and video packages, live box office revenue, and fan club membership fees. Within this structure, many artists have produced fantastic works and delivered moving live experiences. In recent years, digitalization and changes in the market environment have created opportunities to provide more diverse and rich fan experiences than ever before.
Currently, the passion of fans, which cannot be expressed in numbers, is growing stronger and stronger, and there is a growing possibility that the value of "creative fan activities" such as spreading information on social media and daily activities to support artists can be returned in the form of more concrete experiences and projects. Based on our many years of experience in providing a point of contact between artists and fans through operating fan clubs, we believe that an environment is needed that can utilize the form of fan support in a more multifaceted way. While valuing existing systems, we would like to expand them further and create a world where support is returned in the form of new experiences and value.
The "FPL Token" we are working on is a means to further expand the value of existing fan activities and develop them into new experiences. In addition to traditional forms of support, we will create a more diverse and sustainable world of music experiences through "circulating, visible tokens." The value obtained through tokens can extend to digital assets such as premium live tickets, highly rare original goods, and avatar items in the metaverse space, as well as planning funds for the next production or new project.
This will allow artists to continue to take on more diverse challenges in addition to their traditional activities, and for fans, their support will be returned in the form of richer experiences and value than ever before, giving them the feeling that their voices and actions are helping to nurture the music scene. While valuing the value of traditional fan activities, we will further develop them. We will deliver an evolved fan experience in which support circulates in the form of new joys and experiences.
For the music industry, this will be a major step forward in building a new, sustainable and scalable ecosystem based on the traditional value model. In other words, we aim to create a world where fans' desire to support artists directly drives their own endeavors and at the same time brings joy and experiences to fans themselves.
This worldview has resonated with several music agencies representing some of Japan's most prominent artists, who have now expressed their support. Each company will participate as an initial partner in promoting this project, working to build a new music economic sphere to create a richer future for both artists and fans. Agencies and artists who have traditionally operated independently will now come together on one platform, building a new music culture together with fans, which we believe represents both a major challenge for the music industry and a hope for the future.

Music is an intimate part of our lives and sometimes has the power to move society. Maximizing this power requires the combined passion of artists, fans, and the entire industry. FPL tokens function as a "co-creation currency" that visualizes, shares, and connects that passion to the future. To date, Fanplus has supported artists and provided services that connect artists and fans with over 700 official fan clubs and over 4 million paid members. Leveraging the knowledge of fan club management we have built up over many years, we will provide an environment where artists and fans can participate with peace of mind.
[Initial partners and main artists promoting this project / Token usage scenarios]
Ido Entertainment Inc.
- FUNKY MONKEY BΛBY'S, THE BEAT GARDEN
→ Selling digital assets such as avatar items in the metaverse in collaboration with fan clubs
Eggman Co., Ltd.
-Macaroni Pencil
→ Selling digital assets such as avatar items in the metaverse in collaboration with fan clubs
STPR Co., Ltd.
- Strawberry Prince, Knight X - Knight X -, AMPTAKxCOLORS, Meteorites -, SneakerStep Prod.STPR MUSIC
→ Sales of digital assets such as avatar items within the metaverse in collaboration with fan clubs, and sales of premium tickets
TYMS PROJECT Co., Ltd.
- THE YELLOW MONKEY
→ Sales of digital assets such as avatar items in the metaverse in collaboration with fan clubs, and sales of limited edition goods
Power Play Music Inc.
- UVERworld
→ Sales of digital assets such as avatar items in the metaverse in collaboration with fan clubs, and sales of limited edition goods
Hipland Music Corporation Inc.
→ Merchandise sales and fan club business, sales of limited items for affiliated and related artists, etc.
Rubber Soul Ltd.
- GLAY
→ Selling digital assets such as avatar items in the metaverse in collaboration with fan clubs
Rainbow Entertainment Co., Ltd.
- Jeremy Quartus
→ Limited merchandise sales, digital content sales
Y&N Brothers Co., Ltd.
- Yasushi Akimoto produced project
→ Premium ticket sales, sales of digital assets such as avatar items within the metaverse in collaboration with fan clubs
Wise Connection Co., Ltd.
- Nakatsugawa Wild Wood
→ Premium ticket sales, sales of digital assets such as avatar items within the metaverse, sales of limited edition merchandise

*The items planned to be offered are current estimates and may be subject to change without notice.
▼ "FANPLANET" is a metaverse service linked to fan clubs

■ About the IEO and future schedule
October 21, 2025: Fanpla (FPL) purchase applications begin at Coincheck IEO
November 4, 2025: IEO application closes
November 11, 2025: Coincheck exchange and sales office (※) will begin handling (planned), and the item sales market will be launched.
*Handling at the Coincheck Sales Office will begin once it has been confirmed that there is sufficient liquidity on the Coincheck Exchange.
For more details, please visit the Coincheck IEO official website.
・Coincheck IEO official website (Fanpla (FPL) purchase application page): https://coincheck.com/ja/ieo/projects/fpl
・Fanpla project page: https://project.fanpla.co.jp/
・White Paper: https://project.fanpla.co.jp/whitepaper/
■ About IEO (Initial Exchange Offering)
IEO (Initial Exchange Offering) is a system in which cryptocurrency exchanges take the lead in reviewing and selling new cryptocurrencies in accordance with Japanese laws and regulations.
Japan is one of the first countries in the world to have established legal systems regarding crypto assets through the Payment Services Act and the Financial Instruments and Exchange Act, and is characterized by an environment that ensures investor protection and business transparency. This safe and secure system design is attracting attention globally.
In this environment, a project called "Fanpla" was born in Japan, where the foundations for Web3 businesses utilizing crypto assets and NFTs are being established, and which envisions a new future for entertainment. This project will conduct an IEO of crypto assets aimed at application in the entertainment industry on "Coincheck IEO."
■ About Fanpla (FPL)

Fanpla(FPL)はポリゴンブロックチェーン上で発行される暗号資産です。今後ローンチされる「Fanpla Market」にてデジタルアセットの購入やチケット購入などに使用することができます。
Fanpla(FPL)の詳細については、以下のCoincheck IEO公式サイト、ホワイトペーパーをご確認ください。
・Coincheck IEO公式サイト (Fanpla(FPL)購入申し込みページ):https://coincheck.com/ja/ieo/projects/fpl
・Fanplaプロジェクトページ:https://project.fanpla.co.jp/
・ホワイトペーパー:https://project.fanpla.co.jp/whitepaper/
■株式会社Fanplaについて
会 社 名 : 株式会社Fanpla
所 在 地 : 東京都渋谷区桜丘町22-20
代 表 者 : 代表取締役 平井 威充
設 立 : 2006年6月
事業概要 : ブロックチェーンを用いたサービスの企画、開発、運営、アプリケーションの開発
WEBサイトの制作、運用及び保守
イベント支援事業、チケット及び電子チケット関連業務
映像コンテンツの制作
U R L : https://corp.fanpla.co.jp/
■コインチェック株式会社について
コインチェック株式会社は「新しい価値交換を、もっと身近に」をミッションに掲げ、アプリダウンロード数6年連続国内No.1*の個人向け暗号資産取引サービス「Coincheck」、法人や機関投資家の暗号資産取引・保管を支援する「Coincheck Prime」、事業法人向けにクリプト関連ビジネスを支援する「Coincheck Partners」を展開しています。東証プライム市場上場マネックスグループ株式会社、米NASDAQ上場Coincheck Group N.V.のグループ企業として透明性・信頼性・安全性のもとで、ビットコインやイーサリアムなどの暗号資産やブロックチェーン技術が生み出す「新しい価値交換」を提供しています。
*対象:国内の暗号資産取引アプリ 期間:2019年1月〜2024年12月 データ協力:App Tweak
商号:コインチェック株式会社(英語表記:Coincheck, Inc.)
本社:〒150-6227 東京都渋谷区桜丘町1番4号 渋谷サクラステージ SHIBUYAサイド27階
設立:2012年8月28日
代表取締役:蓮尾 聡
暗号資産交換業登録:関東財務局長 第00014号
コインチェック株式会社コーポレートサイト:https://corporate.coincheck.com/
■株式会社Fanplusについて
会 社 名 : 株式会社Fanplus
所 在 地 : 東京都渋谷区渋谷3-12-18 渋谷南東急ビル 9階
代 表 者 : 代表取締役 佐藤 元
設 立 : 2007年3月
事業概要 : ファンサイト・ファンクラブの企画・開発・運営
アーティストグッズオンライン販売システムの開発・運営
音楽メディアの企画・運営
U R L : https://fanplus.co.jp/
【本件に関するお問合わせ・取材等のお申込み先】
株式会社Fanplus 総務経理部:広報担当
E-mail: press@fanplus.co.jp
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